IGS Marketing Stategy
Conduct global marketing
Establish operations plan created specifically for the region of entry
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brand report
01.Create useful strategy for entering global market
  • Establish marketing strategy based on the country's market state and its user preference
    Utilize global branches (China, Philippines, Czech Republic) to quickly handle local issues
  • Conduct creative localization by utilizing local personnel
    Forge and maintain relationship with global partners that can handle tasks for their specific regions
02.Conduct localized marketing for target region
  • Target country-specific consulting based on game genre and content characteristics
    User acquisition for the purpose of gaining long-term users / Brand execution
  • Viral marketing using Influencers
    Country-specific chart boosting and ASO strategies establishment